Following a full refurbishment inside and out, The Pickburn Arms will be transformed into fantastic pub with great food. Major investment will create a fabulous destination country pub that will also cater to the local population. There will be multiple zoned areas which will all undergo refurbishment, the bar will be remodelled and the kitchen will be improved to cater for the large number of covers (144 internally).

In addition a fantastic external area will be created, adding another 90 covers for alfresco eating/drinking.

Excellent location

The pub benefits from several new housing developments in the local area. There are also a further 53,000 adults within a 10-minute drive, and almost 350,000 live in a 20-minute drive. A number of local tourist attractions provide a boost to passing trade.

Huge potential

The transformed Pickburn Arms will feature a large car park, fantastic beer terraces and a great atmosphere, which will be matched by a quality food and drinks offer. The pub will attract a lot of the local wet trade, given that it is just a short walk from nearby housing developments, and it will also be a go-to destination for food. We would like to see you bring your own ideas and flair to make the most of this great opportunity.

Target Customers

The stunning new look at The Plough will attract a broad demographic.

• All customer groups, with various zones created throughout.

• Tourists, local retirees and stay-at-home parents during the daytime, with larger groups, families and couples the target on evenings and weekends.

Offer

The Plough has the potential to be THE destination bar in Hereford.

• Great draught lagers, beers and ciders

• Soft drinks, a good selection of wines and spirits and an extensive selection of No and Low given its drive to location

• Classic pub food menu, including a great carvery

• Coffees

• Occasional events during summer

The right operator for the Pickburn will have extensive experience in a destination food outlet hospitality business. They will have a clear vision for their food & drinks menu, marketing strategy and entertainment offer and can create a memorable experience for their customers.

• Catering Kitchen

• Function Room

• Investment Tenancy

• Car Park

• Cask Ale

• Outdoor Trade

• Private Accommodation

• Refurbishment Planned

Trading Area & Facilities

Private Accommodation